Rick Ross is in dire need of a How To Apologize 101 course.
Today, the rapper and businessman sent out a series of Twitter messages which were meant to be an apology of his verse on a song called “U.O.E.N.O,” — where he raps about giving a girl ecstasy and having his way with her — however he failed to take full responsibly for his words and instead blames it on our interpretation.
In the song he raps: “Put molly all in her champagne, she ain’t even know it/I took her home and I enjoyed that, she ain’t even know it.”
“I don’t condone rape. Apologies for the #lyric interpreted as rape. #BOSS,” he wrote. “Apologies to my many business partners, who would never promote violence against women. @ReebokClassics @ultraviolet.”
This half-apology backtracks on the bottom line: this isn’t an issue of how we “interpreted” the lyric, it’s the nature of his statement. He’s basically saying,”I’m sorry you guys took it that way” while disregarding that slipping a women drugs and “enjoying that” is never acceptable under any circumstances.
And to make matters worse, it seems Ross only dished out this “I’m sorry” because of the live protest that took place at Reebok’s New York City store yesterday. Multiple women’s rights groups are pressuring the shoe line to cancel Ross’ endorsement deal, and now since his money is involved, looks like Ross found a voice to speak up.
“It’s time for Reebok to stop using their brand as a platform to promote rape and the idea that rape is not just okay, but cool,” said Nita Chaudhary, cofounder of women’s rights groups UltraViolet. “It’s time for Reebok to answer the 72,000 customers who want them to stop promoting violence against women and fire Rick Ross.”
In a previous interview with New Orleans’ 93.3 FM, Ross described this controversy as a simple misunderstanding.
“There was a misunderstanding with a lyric, a misinterpretation where the term rape was — wasn’t used. I would never use the term rape, you know, in my lyrics,” he said.
I don’t know what kind of fools he takes us as but this is not a misinterpretation. Whether Ross says the word or uses its dictionary definition, rape is rape.
Let’s hope Rick Ross finds the light and learns how to give a real, whole-hearted apology.